CRM
Acronym for: Customer Relationship Management
Also known as: Customer Relationship Management, Sales CRM
Software that manages a company's interactions and relationships with current and potential customers. This capability is implemented by tools like 11x (Alice & Jordan) to enhance automation and efficiency.
Context
CRM systems serve as the central hub for customer data. AI agents integrate with CRMs to access contact information, log activities, update deal stages, and trigger workflows automatically.
Examples
- 1Salesforce as the enterprise CRM standard
- 2HubSpot CRM for small and mid-market companies
- 3AI agents syncing outreach activities to CRM records automatically
Implementing Agents
AI agents that implement or utilize CRM:
11x (Alice & Jordan)
AI-driven SDR agents (Alice for outbound email/LinkedIn, Jordan for phone) that automate prospecting, personalization, and follow-ups 24/7
Implements CRM as a core feature
Apollo.io
End-to-end B2B sales intelligence and engagement platform with 265M+ contacts, AI-powered research, and multi-channel outreach automation
Implements CRM as a core feature
Snov.io
All-in-one sales toolbox with email finder, verifier, drip campaigns, and CRM for lead generation and outreach
Implements CRM as a core feature
Close
Sales CRM built for SMBs with built-in calling, email, and SMS automation plus AI-powered features for high-velocity sales
Implements CRM as a core feature
Cognism
GDPR-compliant B2B sales intelligence platform with phone-verified mobile numbers and intent data for European and global markets
Implements CRM as a core feature