11x (Alice & Jordan) vs Artisan (Ava)

11x (Alice & Jordan)

Alice continuously searches for new prospects, evaluates their fit using AI‑driven lead scoring, and initiates outreach at any hour. This eliminates downtime caused by human work‑hour limits, ensuring a constant flow of qualified leads into the pipeline and reducing the time‑to‑first‑contact dramatically. Never‑missed outreach windows and higher lead volume

✓ Never‑missed outreach windows and higher lead volume

Artisan (Ava)

Ava taps into a curated database of over 300 million verified B2B contacts, pulling data from dozens of sources (technographics, funding events, hiring news, social signals). The AI enriches each prospect in real time, ensuring that outreach is based on the latest firm‑level intelligence. This depth of data reduces manual research time, improves targeting accuracy, and enables hyper‑personalized messaging that resonates with the prospect’s current context. Higher prospect relevance and faster pipeline building

✓ Higher prospect relevance and faster pipeline building

11x (Alice & Jordan)

The platform executes coordinated campaigns across email, LinkedIn, SMS, and voice calls, allowing prospects to be reached on their preferred channel. Sequences are dynamically adjusted based on engagement signals, ensuring consistent messaging and higher response rates. Higher engagement through channel diversity

✓ Higher engagement through channel diversity

Artisan (Ava)

Using a proprietary LLM pipeline, Ava writes emails and LinkedIn messages that adapt tone, style and call‑to‑action to each individual prospect. The system employs a "Personalization Waterfall" that selects the most specific data point (e.g., recent funding, product launch) for inclusion, creating messages that read as if drafted by a senior sales rep. This results in higher open and reply rates compared with generic templates. Improved engagement metrics and response rates

✓ Improved engagement metrics and response rates

11x (Alice & Jordan)

Using billions of data points, Alice crafts unique messages for each prospect, tailoring language, value propositions, and tone to the individual’s role, industry, and recent buying signals. The system continuously refines copy based on reply performance. Improved reply rates and relevance

✓ Improved reply rates and relevance

Artisan (Ava)

Ava orchestrates multi‑step sequences across email and LinkedIn, automatically adjusting timing based on recipient behavior (opens, clicks, replies). At Level 2 autonomy she can send messages, follow‑up, and even book calendar slots without human approval, while providing a live dashboard for managers to monitor performance. Scalable outreach with minimal manual oversight

✓ Scalable outreach with minimal manual oversight

11x (Alice & Jordan)

All interactions are logged in real time to the connected CRM (e.g., Salesforce, HubSpot). Meetings are automatically scheduled on the sales rep’s calendar, and lead status is updated without manual data entry, creating a closed‑loop workflow. Reduced admin overhead and accurate pipeline visibility

✓ Reduced admin overhead and accurate pipeline visibility

Artisan (Ava)

The platform includes built‑in warm‑up, mailbox health monitoring, dynamic sending limits, and signature rotation to keep sender reputation high. Bounce testing and placement analytics ensure that high‑volume campaigns land in the inbox rather than spam folders, a common pain point for outbound teams. Higher inbox placement and reduced spam complaints

✓ Higher inbox placement and reduced spam complaints

11x (Alice & Jordan)

Jordan handles inbound and outbound calls in over 30 languages, qualifying leads through natural conversation, answering product questions, and booking meetings. Call transcripts are synced to the CRM, and the agent learns from each interaction to improve future dialogs. Global reach and instant lead qualification

✓ Global reach and instant lead qualification

Artisan (Ava)

Every new customer receives a dedicated Customer Success Manager who runs a kickoff call, configures integrations (Slack, HubSpot, Salesforce), and fine‑tunes the AI’s messaging style. Ongoing quarterly business reviews and custom SLA options help enterprises align Ava’s performance with revenue goals. Rapid time‑to‑value and ongoing optimization

✓ Rapid time‑to‑value and ongoing optimization